DELHI: UBM India today launched the 9th International Fire & Security Exhibition and Conference (IFSEC) India Expo 2015 (10th-12th December) at Pragati Maidan, New Delhi. The event was inaugurated by Chief Guest Sh. Manish Sisodia, Hon'ble Deputy Chief Minister, Govt. of Delhi amidst an august industry gathering including dignitaries like the Guest of Honour Sh. Maninderjeet Singh Bitta, Chairman, All-India Anti-Terrorist Front and Sh. Muktesh Chander, Special CP (Traffic), Delhi Police *.

In the age of smart technology, to match the pace of the smart cities, need for smart security is of utmost significance. Analysts are of the opinion that the rise in terrorist activities, growing crime rates, data thefts, remote monitoring, growth of public infrastructure, increasing IT spending, government initiatives and increasing security spending are all boosting markets for surveillance systems in India. Against this landscape, as part of the world's leading portfolio of security and fire safety events, IFSEC India provides an opportunity to its exhibitors and visitors to learn about the latest technology and industry trends and discover the best solutions to keep their business and clients secure amongst a showcase of products like CCTV & video surveillance, biometrics & RFID, integrated systems, access control, cyber security, integrated systems, physical security, perimeter protection, fire detection systems, intruder alarms and fire alarms on display.

Speaking on the launch, Yogesh Mudras, Managing Director, UBM India said, "In today's Indian landscape, security and surveillance requires rapid augmentation amidst industrial, commercial and residential establishments. UBM India's objective for IFSEC India 2015, an offshoot of IFSEC Global which has a legacy of over 40 years, is to bring to the forefront this need and in response, the required solution offerings based on new technology to strengthen security in these establishments. Backed by the success of its past editions, we are sure the 2015 edition of IFSEC India which has today undoubtedly become the pre-eminent authority on the global security and fire industry, will exceed industry expectations."

The event is supported by the Asian Professional Security Association (APSA), ASIS International, British Security Industry Association (BSIA) and Electronic Security Association of India (ESAI).

Over 300 companies from 20 different countries from the security and fire have participated in the 2015 edition; premier plus partners include Aditya, Autocop, Dahua, Enter, Hi-Focus, Hikvision, Lookman, Secureye, Securico, Tech Smart, Uniview and Zebronics. Premier Partners include Acsys, Advik, Avtron, Com-Sur, Godrej Security Solutions, Honeywell, Infinova, Keeper, Messung, Milestone, MR Impex, Nitgen, Ozone, Panasonic, Starex Global and Wavesight.

IFSEC 2015 is hosting a one-day conference along with panel discussions based on the theme of "SAFE CITIES". The sessions centre around industry topics including such as SAFE Technologies to Better Prepare Cities during Disasters: Emergency Response in Real time, Unlocking the Underlying Potential of Security Industry with IoT: A Holistic View, Smart Ways of Ensuring Security in Public Transport and Understanding the Phenomena of Cybercrime.

Industry validates IFSEC 2015 as an industry platform and reiterates the objective of the annual expo by UBM India. (Annexure)

Mr. Ashish P Dhakan MD & CEO, PRAMA HIKVISION: "It's been a wonderful year for the Video Surveillance Industry in India and the International market. The growing awareness about the importance of CCTV and Video Surveillance are key factors driving our business growth. The Indian Government's new initiative 'Smart City Mission' which is planning to build 100 smart cities will help us to secure India through this initiative."

Aditya Khemka - CEO, Aditya Infotech: "2015 has been an incredible year for the security and surveillance industry in India and internationally. There have been some noteworthy shifts in customer behaviour, the most significant being the upsurge in demand for IP cameras over its analogue counterparts largely due to the surge in the need for remote monitoring and video analytics. The industry has also observed an increasing number of customers seeking end-to-end security solutions rather than standalone products, thereby urging manufacturers to focus on software-based security solutions rather than hardware based ones. Through the years we have observed IFSEC India do a remarkable job of highlighting and addressing the security sector needs.

It is a platform of international repute, and allows us to be able to showcase our developments in security solutions both nationally and internationally. Additionally, being able to connect with national and international prospective partners in IFSEC events helps us strengthen our supply networks and reach out to untapped markets. Furthermore, the zest and zeal of the new players in the industry is also inspiring to see - keeps us motivated to strive for betterment each day."

Mr. Prasenjeet Bhattacharya - Business Head -Security & Mobility at Panasonic India Pvt Ltd: "Rising consciousness and awareness to adopt electronic security systems to protect populations, territory, and infrastructure has escalated demand across the city tiers and the fastest growing end-user industry is projected to be city surveillance. With India well established into the digital business era, IP systems have gained traction with the move from analog to digital, and the systems integration of digital IT networks and physical equipment has become the norm. The IT security market has matured with more players improving their security posture as well as more buyers across the private and government sector investing in digital security systems. Exhibitions such as IFSEC India act as catalysts for the progress and vision of the industry, as they provide a platform for industry players to collectively ideate, innovate, and spot trends, such as the shift in India's security paradigm from a preventive approach to a monitoring and response strategy."

Atulya Chandra, General Manager, Asia Pacific region, Honeywell International India Pvt Ltd: "Over the years the overall technological understanding of the user base in India has evolved many folds. The rising commercial, residential and industrial construction, expanding urban population and growth in GDP are likely to drive the Indian electronic security market significantly. The rising incidents of crime and burglary and the rising awareness about benefits of the electronic security equipment amongst the people have primarily driven the electronic security market. Technology innovations and better quality products will be the key growth drivers of the electronic security industry in India in the coming years. The growth will be further fuelled with expansion of retail and residential sector in Tier II and Tier III cities.

It is believed that the electronic security equipment need to be made available in affordable price range to attract the price conscious Indian consumers. By bringing together product and solution providers with both channel partners and senior decision makers from government and private sectors, the IFSEC trade Expo provides Honeywell Security & Fire the perfect platform to meet our objectives through thought leadership, product & solution showcases and year round networking.  

The Indian security market is experiencing unprecedented boom due to huge demand. The growing awareness in the retail and enterprise segment is giving security solutions a cult status. A new phase of consolidation process is on in the Indian security market. Each region within Indian market has been contributing to the growth for the security industry. western India has seen a lot of banking and financial institutions which have specific security requirements. Also, many MNCs who follow stringent global security standards are setting up their foothold in western India. The market in north on the other hand has been more government oriented with lots of government, defense and infrastructure projects coming up in this region. In 2016, we see there will be lot of development in the tier 3 & 4 cities with lots of SEZs being established. These new regions have shown a lot of demand for the latest integrated security solutions specifically for IT/ITES and manufacturing industry. The future in India Electronic Security Equipment market is pointing towards integrated security solutions, created by integrating multiple systems, including video, intrusion, video analytics, access control, fire, etc. Such systems would offer actionable intelligence and decision support to the organization."

About UBM India:

UBM India is India's leading exhibition organizer that provides the industry with platforms that bring together buyers and sellers from around the world, through a portfolio of exhibitions, content led conferences & seminars. UBM India hosts over 25 large scale exhibitions and 40 conferences across the country every year; thereby enabling trade across multiple industry verticals. A UBM Asia Company, UBM India has offices across Mumbai, New Delhi, Bangalore and Chennai. UBM Asia is owned by UBM plc which is listed on the London Stock Exchange. UBM Asia is the leading exhibition organizer in Asia and the biggest commercial organizer in mainland China, India and Malaysia. For further details, please visit ubmindia.in.

Media Contact:
Mili Lalwani
mili.lalwani@ubm.com
+91-22-61727000
UBM India Pvt. Ltd.