PR Newswire | 03 Jun, 2013
PUNE, India: SaaS-based accounting and finance management tool ProfitBooks [http://www.profitbooks.net ] has acquired thousands of customers in a short time span since the its launch in September 2012 and is now aggressively expanding into global markets.
ProfitBooks is a web-based application that helps SMEs to organize office finances and keep track of all activities related to your business. It also complies with managerial accounting standards. It hides the complex accounting terminologies and presents a very easy user interface which anyone can understand.
Since this is an online application, no software needs to be installed on the computer. Financial data is kept securely on the servers and is accessible anytime, anywhere. ProfitBooks aims to replace different softwares used in the office with one powerful application.
In an interview to a tech blog, Mr. Harshal Katre, co-founder of ProfitBooks said, "We have started accepting payments in USD now. So, small businesses across the world can signup and use the application in the currency of their choice."
In order to promote entrepreneurship and help small businesses, ProfitBooks is providing a complimentary subscription to 'Entrepreneur' magazine in India with every paid signup. They are also partnering with eCommerce platform providers for application integration. Apart from this, there is a special packages for startups and NGOs where qualified companies can use the application free during first year.
This year's focus for Mr. Harshal and the ProfitBooks team includes setting up marketing and sales channels. He says, "We've been trying to set up strong and widespread distribution network. If we are to build a strong network, then we need a more streamlined process while dealing with channel partners and that's one of our main priorities for this year."
Mr. Harshal shared that ProfitBooks has generated a significant interest from slightly larger organizations as well. He said, "There have been quite a few companies in 200-1000 employee range who wanted ProfitBooks to also have payroll functionality. As we were initially looking at smaller companies, we didn't have enterprise features, but as there's a demand for it, we have started working on this."
ProfitBooks has also generated a fair bit of international interest as well. "A lot of popular foreign blogs like PC Mag wrote about. In fact, we were also placed in the top 10 SaaS products for 2013 in it, and so we've got a fair bit of interest from markets other than India. We're looking to cater for them as well."
ProfitBooks was among the top 10 regional finalists in Microsoft BizSpark Challenge 2013. With lower entry cost and focus on small businesses, ProfitBook's growth is exciting to watch for.
About ProfitBooks:
ProfitBooks is a product of India-based software firm The Nextwave Technologies. It is an online accounting software designed for small and medium sized businesses. ProfitBooks offers easy to understand interface to manage invoices, expenses, banking and other financial transactions. ProfitBooks also comes with productivity tools like internal messaging, tasks and document management with Dropbox integration. ProfitBooks can be used by startups, entrepreneurs, small businesses, independent professionals, freelances and also accountants.
For more information, please visit http://www.profitbooks.net
Primary Media Contact: Amit Mahalle, amit@profitbooks.net, 91-7738980877
Secondary Media Contact: Mohnish Katre, mohnish@profitbooks.net, 91-9850074542
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